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Blocksport, a leading provider of fan engagement solutions, is thrilled to announce the launch of the official application for FC Dynamo Kyiv. This innovative mobile platform serves as a virtual hub for Dynamo fans, providing them with a unique space to unite, engage, and stay connected with their beloved team, especially during these challenging times.

The FC Dynamo Kyiv official app offers an array of features designed to bring fans closer to the action and foster a sense of community:

1. Comprehensive Stats and Game Insights: Fans can access a wealth of information about the team’s performance, player statistics, and game results. The app provides a one-stop destination for all the stats enthusiasts out there.
2. News and Social Media Integration: Stay up-to-date with the latest news, articles, and updates from the FC Dynamo Kyiv website and official social media channels. The app’s news feed ensures fans never miss a beat.
3. Exclusive Content: Get exclusive access to behind-the-scenes content, interviews, videos, and more directly from the club. This feature allows fans to delve deeper into the world of Dynamo Kyiv.
4. Interactive Fan Engagement: Engage in fan activities, participate in votings, and complete missions to earn fan points and climb the fan rating ladder. The interactive elements of the app encourage fans to showcase their dedication and passion.

Vladimir Liulka, CEO of Blocksport, shared his thoughts on the launch: “At Blocksport, our goal is to provide fans with the ultimate digital experience, especially when they can’t physically attend games. With the FC Dynamo Kyiv app, we’re offering a platform where fans can come together, immerse themselves in the team’s journey, and continue supporting Ukrainian sports during these challenging times.”

App Availability:

The FC Dynamo Kyiv official app is available for download on both the App Store and Google Play. The app supports both Ukrainian and English languages, ensuring accessibility for a wide range of fans.

Download Links:

App Store 

Google Play

As Ukraine faces difficult circumstances, this app aims to provide fans with a sense of unity, even when physical attendance is limited. The app is a testament to the enduring passion and spirit of Dynamo Kyiv’s supporters.

Blocksport is a sports tech startup that offers a platform for creating and managing sports communities. By leveraging blockchain technology and mobile apps, Blocksport enables cities to promote sports and physical activity, connect residents with local sports organizations, and foster a sense of community among sports enthusiasts.

One way that Blocksport can help cities to create communities is by making it easier for residents to find and participate in local sports activities. The Blocksport app provides a comprehensive directory of local sports clubs, teams, and events, making it easier for residents to discover and connect with other sports enthusiasts in their area. The app also allows users to sign up for events and activities, RSVP to games and practices, and receive notifications about upcoming events.

Another way that Blocksport can help cities to create communities is by promoting healthy lifestyles and physical activity. By providing a platform for sports clubs and organizations to promote their activities and events, Blocksport can help to raise awareness about the importance of physical activity and encourage more residents to get involved in sports and fitness. The app also allows users to track their fitness and performance metrics, set goals, and connect with other users to share tips and motivation.

Blocksport can also help cities to create more inclusive and diverse sports communities. By providing a platform for sports organizations to connect with underrepresented groups, such as women, minorities, and people with disabilities, Blocksport can help to promote inclusivity and diversity in sports. The app also provides features such as translation services and accessibility features, making it easier for people from diverse backgrounds to participate in sports activities and events.

In addition to promoting sports and physical activity, Blocksport can also help cities to build a stronger sense of community. By facilitating communication and collaboration among sports enthusiasts, Blocksport can help to create a network of like-minded individuals who share a passion for sports and fitness. The app also provides features such as group messaging, social media integration, and user profiles, making it easier for users to connect with each other and build relationships.

In conclusion, Blocksport offers a range of tools that can help cities to create sports communities and promote physical activity and healthy lifestyles. By providing a platform for sports clubs and organizations to connect with residents, promoting inclusivity and diversity, and fostering a sense of community among sports enthusiasts, Blocksport can help to build stronger and more engaged communities that are committed to promoting sports and fitness.

Smart cities are increasingly becoming a reality, as governments and private companies invest in technology and infrastructure to create more efficient, sustainable, and livable urban environments. But building a smart city is more than just implementing new technologies – it’s also about creating a sense of community among residents and fostering collaboration and engagement.

Community creation is essential to the success of smart cities, as it helps to build trust, foster innovation, and create a sense of shared responsibility for the well-being of the city. Mobile apps can play a key role in supporting community creation in smart cities, by providing a platform for residents to connect, share ideas, and collaborate on projects.

One way that mobile apps can support community creation in smart cities is by facilitating communication and information sharing. For example, a mobile app could allow residents to report issues such as potholes or graffiti, and receive updates on when those issues will be addressed. The app could also provide information on community events and activities, such as festivals, markets, or volunteer opportunities.

Mobile apps can also support community creation by providing tools for collaboration and collective problem-solving. For example, a mobile app could enable residents to share ideas for improving their neighborhood or city, and vote on the best ideas. The app could also facilitate crowdfunding for community projects, allowing residents to pool their resources to support initiatives such as park renovations or community gardens.

In addition to supporting community creation, mobile apps can also help to create a more inclusive and accessible smart city. By providing information and services in multiple languages and formats, mobile apps can help to bridge the digital divide and ensure that all residents have access to the benefits of smart city technologies. Mobile apps can also provide accessibility features such as audio descriptions and screen readers, making it easier for people with disabilities to use and participate in community initiatives.

In conclusion, community creation is a crucial element of building successful and sustainable smart cities. Mobile apps can play a vital role in supporting community creation by providing a platform for communication, collaboration, and collective problem-solving. By investing in mobile app development as part of their smart city initiatives, governments and private companies can help to create more engaged, inclusive, and resilient urban communities.

In 2021, Blocksport and Wil City presented the concept and further an MVP version of the e-City Wil digital platform, which is set to revolutionize the way how people interact with their cities. The app was designed to engage citizens and visitors to Wil in a new way and provide them with important information about events, museums, restaurants, and other interesting places in the city. It also allows people to discuss and communicate with each other digitally, as well as provide promotional offerings from local businesses.

Blocksport is a Swiss company based in Zug Crypto Valley which specializes in providing solutions for the professional sports, media and entertainment industry and its communties. They have worked with many different sports clubs, leagues, and federations but managed to apply their fan app solution to a smart city project together with its local partner AMMARKT and the Wil administration.

The results of launching the e-City Wil app were impressive, with 10% of city dwellers using it on their smartphones. This success has spurred Blocksport to move forward with developing the app further and adding new features.

The new features on Blocksport’s roadmap for the cities include a “visit to earn” concept, where users can earn rewards for visiting museums, specific touristic routes through the city, and shops. The app and platform will also include a “learn-to-earn” concept, where users can learn about the city or Switzerland in general and earn rewards for doing so.

Another exciting addition is the usage of NFTs as vouchers or tickets, which can be used as a memory of the tourist stay or something that the user can resell. The app will also feature an eID and wallet for KYC/registration of users, as well as integrating sustainable public transportation and an events calendar to foster social life.

Additionally, the app will gather general and behavioral data on tourists, which will provide valuable insights for city planners and businesses.

These features will be available for all cities in the concept of a smart city app, and Blocksport is inviting all Swiss cities and towns to explore the new way of engaging their communities and guests. The app will provide new opportunities for cities to be modern and digital, engaging even the youngest generation of dwellers.

The e-City Wil app is an exciting development in the realm of smart cities and represents a significant step forward in digital community engagement. It is clear that this app has the potential to change the way people interact with their cities, providing new opportunities for engagement and creating a more connected community. We look forward to seeing how this app develops and how it will shape the future of smart cities.

Remo Bügler, Project manager of the eCity Wil app and Digital Director of AMMARKT AG:

“As the Project Manager of the e-City Wil project and Digital Director at AMMARKT AG, I lead the development of a platform that revolutionizes urban life. Collaborating with Blocksport allows us to combine our competencies and develop a market-oriented product that meets the needs of the city and the expectations of users. Future features such as city cards and stamp cards, along with the idea of a “Visit to Earn” model, demonstrate the limitless potential of the platform. I am convinced that our partnership with Blocksport will sustainably change how people interact with their city and promote a more connected and engaged community.”

Vladimir Liulka, CEO of Blocksport, said:

“The e-City Wil app represents a significant milestone in our mission to create smart solutions for the sports, media, and entertainment industry and its communities. The success of this app has shown us the potential for using technology to engage communities and create a more connected society. We are excited to continue developing the app and adding new features, such as the ‘visit to earn’ and ‘learn-to-earn’ concepts, as well as the use of NFTs as vouchers and tickets. We believe that the e-City Wil app will set a new standard for smart city apps and we invite all Swiss cities and towns to explore this new way of engaging their communities and guests.”

Explore more at https://wil.e-city.app/.

Gabala SC will be the first professional sports club in the Caucasus region to fully digitalize and tokenize fan engagement and explore the abilities of Web3 and blockchain with the Blocksport digital ecosystem. The Red-blacks signed a 3-year partnership with Blocksport that will include the development of branded Gabala SC fan application, the release of clubs’ non-speculative and utility fan tokens, and unique NFT collections.  

This partnership is the first fully-embraced blockchain partnership in the Caucasus region and Azerbaijan that will change the approach to fan engagement and bring new experiences to all Gabala fans. The digital ecosystem will allow fans to interact with the club in the fan app with special polls, votes, unique content, predictions, and fan chats providing gamification with fan missions and fan ratings system. Fan tokens will be the next revolutionary step for both Gabala club and its fans with a combination of influence and benefits, that provide a ‘money can’t buy experience’ and keep the fans safe with Blocksport fan token protection as a stablecoin and full control of fan token is under club. NFT collections will be a special addition for the red-blacks fans to have their memorable moments tokenized and have them as unique digital assets. 

Anar Hajiyev, PR, Media and Marketing Manager at Gabala SC:

“The integration of sports and football into constantly developing technological industry is one of the indispensable requirements of today’s world. In this sense, cooperation with the leading European technology company “Blocksport” will create the basis for the Gabala Sports Club to keep up with technological innovations, maintain closer ties with its fans, strengthen its power. We believe in a mutually beneficial, successful experience which will be based on trust and support and will lead to a long-term cooperation.”

Vladimir Liulka, CEO of Blocksport said:

“Establishing such a pioneering digitalization and tokenization partnership in the region is a crucial step not only for Blocksport and Gabala but for the whole Caucasian area and the development of sports innovations in this region. We partner up to show the abilities of technology to the club and its fans and establish a new level of fan engagement and new revenue streams for the club, creating a win-win situation for both sides as we empower this strategy in our vision. It is an honor to start working in this market with a respected, modern, and well-developed club like Gabala FC. We believe in a long-term partnership that will bring success for Gabala and Blocksport and will open up new opportunities for the professional sports entities in the Caucasian region.”

Gabala SC is an Azerbaijanian football club was founded in 2005. Plays in Azebaijanian Premier League since 2006. Gabala has been the runner up in the Premier League three times and has won the national cup once, in 2019. It is one of the 2 teams that started the first qualifying round of the UEFA Europa League for 2 seasons and managed to move on to the group stage. Gabala’s fan base has fluctuated over the years with high crowds coinciding with the club’s success in the Premier League so that the club now averages in the top four best home attendances in the country and has around 30 000 fans. 

Blocksport is an innovative Technology provider providing solutions for the sports industry. The blockchain- focused Sports Tech was founded in 2019 in Zug, Switzerland. Today, the company’s flagship product serves over 40 clients globally and among them top clubs like Empoli FC, FC Dynamo Kyiv, Partizan BC, Red Star RLC, Kaizer Chiefs FC, Kenya Rugby Union, Bulgarian Football Union, EFBet League, ARIS BC, FC OH Leuven, FC Metalist 1925 Kharkiv, Cordoba PCF, KMF Ekonomac, Partizan VK, etc. 

Monday, 3 October 0 September 2022, Johannesburg, Zug

South African Hockey Association signs a long term partnership with BLOCKSPORT AG, a leading Swiss sports tech solutions provider, to create the full digital ecosystem with the launch Fan Engagement App, followed by Fan Token and NFTs as World’s first hockey association to fully embrace the power of blockchain technology and tokenization for the benefit of the South African hockey and South African sport as a whole. This is the world’s first when it comes down to the entire digital ecosystem as many other sports federations have opted for a silo effect by signing up with multiple partners in a way that does not connect the dots.   

By signing this long term partnership, SAHA has positioned itself as the first national hockey association in the world to fully embrace the power of blockchain technology, digitalisation, and tokenization. The partnership aims to develop new digital ways for fans to be more involved with the national team starting with the launch of a new interactive app for fans which will see engagement and digitalization go beyond the borders of South Africa and the African continent. It will be followed by the launch and release of SAHA’s NFTs, as well the national team’s own Fan Tokens which will be utility based, hence totally non speculative. 

While trading fan tokens might be great, Blocksport brings something a little different to the table. It is currently the only company that offers non-speculative utility fan tokens, specifically designed to drive real fan engagement. Several top-tier clubs and federations are leveraging these tokens to create digital memberships that give fans exclusive perks depending on their membership level. Fans get real value and engagement based on their level, while teams get to build loyalty and cash in on new revenue streams.

Shaune Baaitjies, CEO of South African Hockey Association, said;

“The South African Hockey Association is honoured to have teamed up with Blocksport and we are all excited about the start of this partnership. We are keen to get this new digital fan engagement experience right and help to drive South African Hockey forward. Being one of the pioneers in Africa makes us proud and humbled that we recognised this potential which the whole world is talking about and I am looking forward to the bright future ahead!”

Samir Ceric, Chief Operating Officer of Blocksport said:

“As a father of three young children aged 9, 11 and 13, two of whom already on the England Player Pathway with the aspirations to play for TeamGB at the Olympics one day, and the third one who started his hockey development only last Sunday with his first tournament which they won, this partnership carries a personal importance to me. Hockey is one of these sports that is incredibly exciting to watch and is played at a huge speed, not dissimilar to handball which I played at a very high level as a junior, and ended up winning the England National Championships as a senior, in the late 90s. It is the sport that is currently undergoing a major positive transformation and an influx of investment in order for it to become both more popular and also more commercially viable with the likes of Nike coming into it and sponsoring a number of Ivy League college hockey teams. 

I am very excited about the fact that SAHA has recognised the power of blockchain technology and what it has to offer and has teamed up with us at Blocksport in order to open up new revenue opportunities for their Association as well as further improve fan engagement and offer more value to their existing and future sponsors and partners. I am looking forward to working alongside the team at SAHA driven by the Marketing and Sponsorship Executive Haydn Townsend supported by  its CEO Shaune Baaitjies, both who has clearly recognised the potential and opportunity here and of course, Rebecca Eliot without whom none of this would have been possible.” 

Rebecca Eliot, ProTouch Africa – Blocksport Representative in Africa, said;

“More than one year ago, we set out on a journey with the South African Hockey Association to transform the way fans engage with its teams and players. Like all personalised digital experiences, the new fan engagement platform will be driven by data. Combining data from the game with insights from the fans will allow us to build engaging content and deliver experiences for SA Hockey fans, locally and abroad, and drive new revenues for the sport to further enable our top performing athletes – something that I am very passionate about”.

About SAHA

South African Hockey Association (SAHA) is the National Sports Association that manages Hockey in South Africa. It is affiliated to the African Hockey Federation, the FIH (International Hockey Federation) as well as the South African Sports Confederation and Olympic Committee (SASCOC). SAHA is responsible for the administration, development, and co-ordination of all Hockey activities within South Africa.

For many years stadium or broadcasts was the only place where fans met their beloved clubs and teams, the relationship was built on that basis and it was changing through the years as more engagement between fans and brands occurred and now it came to a new era of web3 as an absolutely unique space of interaction. The technological abilities of blockchain changed the game with different products and fan tokens are one of the most valuable and promising assets. They offer unique and exclusive options in fan engagement and can change the relationship between fans and brands forever. But how fan tokens appeared?

A couple of years ago the hype around fan tokens appeared with PSG and Juventus fan token launches which attracted the attention of media and fans all over the world. First fan tokens were introduced and now after some time and with dozens of new launches by different blockchains and crypto providers we definitely see some concerns about those assets. Why? Because of their volatility – many providers don’t offer any control on the price and fan tokens are used not to engage with fans but as a speculative asset in hands of crypto traders who pump and dump to benefit like from every other coin and that creates danger for the fans of clubs and federations as well as the risk of buying fan tokens and losing all you money when traders dump the money is very high. Also, the bad thing is that it is hard to predict the behavior of tokens as the Atletico Madrid fan token was dumped just after their triumph in a domestic league. How it can be avoided?

The reason that fan tokens appear in the hands of speculative traders is the listing, when a token is listed on an exchange the price is not under control anymore hence those who hold most of the tokens dictate the price. In Blocksport we avoid this situation as our token is not listed from day one and operates as a stable coin so the price is controlled by the brand and not speculative traders, the main holders are fans because they can purchase the tokens and hold most of them. That is fundamental for building relationships and trust based on fan tokens.

When fans understand that there is no risk in holding fan tokens comes fan engagement. We propose to use a level system where fans get different levels of influence and benefits depending on the number of tokens they bought and it opens up absolutely new perspectives to the fans as they can meet their favorite players, experience the VIP hospitality at the matches, earn digital benefits like special videos from players and coaches, unique NFTs and other collectibles as well as real collectibles like signed jerseys, balls, etc. Regarding the influence, options can be various as well from selecting the player of the month, or the next season’s slogan up to selecting the colors of the away kit. 

Fan tokens are built to break the barriers between clubs and fans and not to be a speculative asset, that’s the vision we prove at Blocksport among our respected partners who already launched the fan tokens and on the one hand, opened new revenue streams and on the other give their fans an experience they never had before. 

NFT is one of the most hyped blockchain terms. Many people heard about it in the news about digital arts and famous artists, and some celebrities released their own NFTs to promote their brands. There is a lot of hype and buzz around this word, which means non-fungible token but not many people understand that NFTs go way beyond the tokenized video or image. Anything can be tokenized in NFT making it unique, in sports, we saw significant use cases with fantasy sports, for example, and there are a lot of opportunities for sports brands to use NFT. 

First of all, it is of course selling the unique moments from clubs or athletes’ history – it is great to have a one, unique and verified copy of the decisive shot in basketball, a winning goal in football, and the first footage of your favorite club game. Secondly, it is producing some special NFTs and the utility behind them. We like to combine those approaches to show fans that NFT is not only a video, picture, or any other visual asset, but a unique thing from their club and the ‘money can’t buy experience’ which is even more important. It is a thing where you can present everything and the proof of ownership is unique. 

How it can be presented – through bringing value to the fans, for example, our NFT collection for Ukrainian National Team and Empoli FC was a charity collection, and all funds were transferred to UNITED 24 organization for humanitarian needs. Here fans saw the value to help people and all NFTs were sold out in just a week. In other more traditional ways utility of the NFT can be different, for example, buying the digital photo with an autograph of your favorite player you can also receive a physical copy of your NFT with the real autograph – one and only, because only your own this NFT which makes it unique. 

Another way to utilize NFT is to provide digital value, for example, you buy an NFT with a historic goal of your favorite player, and with this NFT you receive a special video that is available only for you where this player describes to you personally what he felt about this moment. This is something special because you won’t find this video in media or on clubs’ Youtube channels – this is only for you, and that is what makes it special. In our vision NFT are not about the hype, but about providing new ways to engage with fans and provide them with something unique and individual, because every fan dreams about being a part of the club and understanding that he can have something unique. 

This summer was “scorching” for Blocksport as lots of things happened, even though it is usually not an active period both in the world of sports and business. 

We sit down to talk with Vladimir Liulka, CEO and Co-Founder of Blocksport, about all that happened during the summer and his plans for this autumn. 

What comes first to mind when thinking about Blocksport’s achievements this summer? 

The first thing that comes to my mind is the fan token launches for our partners Partizan BC and Empoli FC – clubs that play in major domestic and European competitions. However, I think the story of this project goes even further than one token launch, considering the history of both clubs and their fan bases. 

The second is signing new partners, and I can say that recently we have entered the field of leagues and federations, which is very good for Blocksport.

It is worth saying; that we should keep in mind the development of our platform. Blocksport 2.0 will be introduced this autumn as we are in the final stages, and it will be even more user-friendly and gamified. 

Let’s talk more about fan token launches for Partizan and Empoli – can you share some insights on those projects?

Sure, Empoli launched its fan token first at the end of June, presenting many exciting features to its fans like birthday videos for players, exclusive VIP tickets, and digital assets. However, we already see how this project influences the Azzuri fan base as clubs as the first fan token holders received VIP tickets at the most crucial game for Empoli fans – the Tuscany derby and enjoyed the game experience like never before. 

As for the Partizan, this project is massive for the club and us, black-whites offer unique opportunities like meeting a player personally, and they are already aiming for more, launching new tranches of fan tokens ahead of their Euroleague matches as they are back to the main European basketball competition. Speaking about Partizan, I can also mention their perfect start with the fan app – they launched it in April and already have more than 10,000 downloads.

Sounds exciting, and what about the new partners of Blocksport? You mentioned that Blocksport signed a partnership with the first federations and league. Could you tell us more about it? 

Of course, I am thrilled to announce our partnerships with Bulgarian Football Union and EFBET Liga, the top football league in Bulgaria. It is a significant step for both sides as BFU will receive a branded fan app soon and launch its token. We also continue to grow in the African market. This month we will announce two big players – the rugby federation, which is likely to play at the World Cup and one of the biggest football clubs in Africa with 2 million followers on Twitter only. So we continue to grow and bring our digital ecosystem to the best sports entities. 

What are the plans for this autumn for Blocksport? What are the main goals and challenges? 

As we have launched a few new products, we aim to spread the word about Blocksport worldwide. We will attend three major events in blockchain and sports business this autumn. We will start with CV Summit next week in Zug and continue in Monaco at the SPORTEL conference with the presence of our COO Samir Ceric and me. Also, with a presentation on the 25th of October and finish in Tel Aviv, where two of us will take the main stage and participate in a panel at Sports Tech Nation.

Regarding the product, we will launch the fan apps this autumn for Dynamo Kyiv, BFU, and our new partners from South Africa. We will also release a new version of our platform Blocksport 2.0 to improve the web experience and introduce new features. Regarding the fan token launches – more are coming soon. So stay tuned, and let’s make great things happen!

7th September 2022, Nairobi, Zug 

Kenya Rugby Union has signed a 5-year partnership BLOCKSPORT AG, a leading  Swiss sports tech solutions provider, to create the full digital ecosystem with the launch Fan Engagement App, Fan Token and NFTs as World’s first rugby union to fully embrace the power of blockchain technology and tokenization for the benefit of  the Kenyan rugby and Kenyan sport as a whole. This is the world’s first when it comes down to the entire digital ecosystem as many rugby and other sports unions have opted for a silo effect by signing up with multiple partners in a way that does not connect the dots.  

By signing this 5-year partnership, KRU has positioned itself as the first rugby federation in the world to fully embrace the power of blockchain technology,  digitalisation, and tokenization. The partnership aims to develop new digital ways for  fans to be more involved with the national team starting with the launch of a new  interactive app for fans which will see engagement and digitalization go beyond the borders of Kenya and the African continent. It will be followed by the launch  and release of KRU’s NFTs, as well the national team’s own Fan Tokens which will be  utility based, hence totally non speculative. The Kenya national rugby union Sevens  Men team popularly known as the Shujaa have played at the past five Rugby  Sevens World Cups, reaching the semi-finals in 2009 and 2013, and are one of the  core teams competing in every tournament of the annual World Sevens Series. Just  last week, the Lionesses put up a spirited fight in the World Sevens Challenger  Tournament in Chile emerging fourth and continuing to win many global fans for  their scintillating display. The Simbas (Men’s Fifteen-a-side) were runner-up in the  Rugby Africa Cup and are now preparing for the Final Qualification Tournament for 

next year’s Rugby World Cup in France. Early this year, the Simbas made their debut  appearance at the Currie Cup First Division competition in South Africa, one of the  oldest and most prestigious rugby tournaments in the world. These teams have won  many global fans with their exceptional displays despite limited resources. This  partnership opens new platforms for the global fan base that the Kenyan national  teams have attracted to consistently engage with the teams and players while  allowing the KRU to fully exploit emerging commercial opportunities for the benefit  of the game.  

While trading fan tokens might be great, Blocksport brings something a little different  to the table. It is currently the only company that offers non-speculative utility fan  tokens, specifically designed to drive real fan engagement. Several top-tier clubs and unions are leveraging these tokens to create digital memberships that give fans  exclusive perks depending on their membership level. Fans get real value and  engagement based on their level, while teams get to build loyalty and cash in on  new revenue streams. 

Oduor Gangla, Chairman of the Kenya Rugby Union, said; 

“I am honoured and proud with the fact the Kenya Rugby Union will be the first  rugby federation in the world with a fully completed digital ecosystem which will not  only benefit our national teams but our club rugby fans too. You often read in the  press how American, Asian, English, German sports leagues and federations go  ahead of the curve in this space and announce commercial arrangements that  further benefit their already well run and funded sports infrastructure. However I feel  this is a turnaround for this part of the world, which has historically been full of  potential and talent, The KRU has recognised this potential and is prepared to open  up new frontiers in the digital space which in return will make us stand out from the  crowd and attract investment not only into our rugby industry but our athletes too. I  would like to thank my team for working relentlessly over the past few months and  bringing this solution based out of Switzerland and the world’s most regulated and  transparent crypto valley, Zug, to our attention. I very much look forward to the next  steps and the journey ahead.” We are humbled and grateful that Blocksport has  agreed to work with the KRU in this transformative project. 

Samir Ceric, Chief Operating Officer of Blocksport said: 

“I am very excited about the fact that we are breaking into the African sports  market with such an African rugby heavyweight, the Kenya Rugby Union. From the  moment I met the KRU team and its Chairman Mr Oduor Gangla, it was evident to  me that they understood the true potential blockchain technology brings to the  table. They also recognised the fact that Blocksport was a different kind of sports 

tech company, a company that understood the sport in a different way to other  industry players. I can safely say that it is great to be talking the same language, i.e. us at Blocksport and our new partner, KRU. As a former Chairman of a football club, I  often talk about the importance of one’s fan base and how much more fans today  expect of their beloved clubs and national teams in all major professional sports and  it is great to meet like-minded individuals operating and managing globally  successful rugby teams such as the Simbas, Shujaa, Lionesses and Chipu. We are  looking forward to many more successful partnerships in Africa and are thrilled with  the partner we are starting our African journey with. And what a great timing to do 

so, with a serious chance of the Simbas competing at the next Rugby World Cup in  France as well as the Shujaa participating in this year’s Rugby 7s World Cup in Cape  Town, South Africa. ”  

The Future Is Now: Generation Y and Z are the new faces of fandom. Understanding  their needs and tailoring one’s brand for the digital realm presents new opportunities  for engagement. It is the key to making them feel more connected to one’s club,  national team and the chosen sport. When fans are happy, it is also a victory for the  club or national team they support. Blockchain gives sports clubs, leagues and  football and other sports associations the chance to do just that. 

Ngárua Kamuya, Chief Executive Officer of 270 Degrees Sports said: 

At the crux of every sporting organization is its fanbase. It is the fan who buys the  tickets to watch the games, it is the fan who buys your merchandise, it is the fan who  invest in the organization. From the inception of our relationship with Kenya Rugby Union, it has been apparent that they have wanted to commercialise their assets,  and they have realized that the way to do this is putting the fan at the centre. This  partnership with Blocksport is timely and natural, in my opinion. Building a fan  engagement app for a Union that has a global fanbase is incredible, and we look  forward to this partnership. We want to thank Lindi Ngwenya and Charles Cardovillis, 

together with the teams at Kenya Rugby Union and Blocksport for making this a  reality. The next 5 years will definitely be an exciting time for Kenya Rugby. 

About Kenya Rugby Union 

Kenya Rugby Union (KRU) is the governing body for rugby union in Kenya. It was  founded in 1970 and is affiliated to Rugby Africa and the international governing  body World Rugby. KRU is responsible for the running of the Kenya national rugby  union teams (Lionesses, Shujaa, Chipu and Simbas), domestic club’s competitions and school rugby competitions. The union’s current residence is at the RFUEA  Grounds in Nairobi, Kenya. KRU currently comprises of 3 leagues, the Kenya Cup, the  Championship and the Nationwide. The KRU also hosts the prestigious international  invitiatonal tournament, the Safari Sevens.