ZUG, SWITZERLAND — 28.04.2026 — Blocksport, the leading Swiss-based sports tech provider of fan engagement and digitalization solutions, is proud to announce that Guido Jouret, a globally recognized technology leader and former C-level executive at Cisco, Nokia,and ABB has joined the company as a strategic investor and advisor.
Jouret’s appointment marks a significant milestone for Blocksport as it continues to scale its modular “SuperApp” and blockchain-powered ecosystem for professional sports organizations worldwide. Bringing over 25 years of experience in driving digital transformation at a global scale, Jouret will play a pivotal role in refining Blocksport’s technological roadmap and expanding its footprint across the international sports and entertainment landscape.
A Legacy of Innovation: ABB, Nokia, Cisco
Guido Jouret’s career is defined by his leadership in the world’s most influential technology firms. He was the Chief Digital Officer at ABB and served as the Chief Technology Officer at Nokia Technologies, where he led the company’s expansion into virtual reality and digital health.
Prior to his tenure at Nokia, Jouret spent two decades at Cisco Systems, where he held several high-profile C-level and senior management roles. Most notably, he served as the General Manager of Cisco’s Internet of Things (IoT) Business Unit, a division he helped build from the ground up to connect billions of devices. He also served as Chief Technology Officer and General Manager of Cisco’s Emerging Technologies Group, where he was responsible for incubating multi-billion dollar business units, including Cisco’s TelePresence.
“We are incredibly honored to welcome Guido Jouret to the Blocksport family,” said Vladimir Liulka, CEO and Co-Founder of Blocksport. “Guido’s track record of leading innovation at giants like ABB, Nokia, and Cisco is unparalleled. His expertise in IoT, digital transformation, and scaling complex technology ecosystems is exactly what Blocksport needs as we enter our next phase of growth. Having a visionary of his caliber invest in our mission validates our approach to redefining how sports clubs engage with their fans through decentralized technology.”
Guido Jouret added:
“I’m thrilled to join Blocksport at such a pivotal time when digital technologies are disrupting traditional entertainment models, allowing sports teams to acquire and enhance the fan-experience directly. The Blocksport mobile platform uses the most advanced technologies (Blockchain, AI), and I look forward to helping the team to scale these innovations globally.”
