Zug, Switzerland / Copenhagen, Denmark – March 17, 2025 – Blocksport and Crowd Revenue have entered a strategic partnership to help sports organizations accelerate fan engagement, strengthen first-party data capabilities, and unlock new digital revenue opportunities.
The partnership combines Blocksport’s digital fan experience platform with Crowd Revenue’s commercial growth and market activation expertise, enabling clubs, leagues, and federations to turn digital engagement into measurable commercial performance.
Blocksport provides a comprehensive AI-driven digital infrastructure, including Superapps, loyalty systems, memberships, data analytics, and gamification, designed to help clubs, leagues and venues unlock new revenue streams and deepen fan relationships.
Together, Blocksport and Crowd Revenue aim to empower sports organizations to adopt digital strategies that drive sustainable growth and measurable commercial outcomes.
Under the partnership, Blocksport will provide its AI-driven digital experience platform, while Crowd Revenue will support commercial activation, market development, and strategic growth initiatives with sports rights holders.
Vladimir Liulka, CEO at Blocksport, commented:
“Our partnership with Crowd Revenue focuses on regions where digital adoption is accelerating rapidly. Their commercial insight and strong industry network make them a powerful partner in expanding Blocksport’s presence and delivering real digital value to sports organizations.”
Tom Matthiesen, CEO of Crowd Revenue, added:
“Too many rights holders have digital tools but lack a clear monetization engine around them. This partnership combines proven product infrastructure with commercial activation, helping sports organizations turn fan engagement into measurable business value.”

